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Client Focus: A Personal Experience & A Powerful Lesson

Client Focus started with two employees, a dream, and bills to pay. We understand the need for profitability now and growth for the future. As we look at our success, and the success of many of our customers, we see that sustainable growth is the outcome of two very important activities: focusing and connecting.  With Client Focus, we put the focus on customer satisfaction for every single interaction.   

Client Focus: The Personal Experience

Like many successful start-up companies, Client Focus grew out of passion rooted in personal experience. For Greg Baker that experience was losing his father to cancer at an early age and watching his mother struggle financially. Greg’s dad didn’t have the right kind of insurance coverage, and what he did have wasn’t enough to secure his family’s future.

Greg and his brother Kirk learned a powerful lesson about the importance of having the right insurance when it is needed. Kirk went on to apply that experience to a nationally recognized career with State Farm.

Greg’s wife Holly also witnessed the impact of inadequate coverage on some of her family members and brought that with her when she went to work for Kirk. Understanding the real, and human, consequences of proper coverage levels and policy choices allowed her to connect with clients and produce exceptional review results for the Agency.  It seemed like every time they set a review, they would uncover opportunities with existing clients.

The Beginning of Client Focus

Because of their experiences, Greg and Holly wanted to have a bigger influence. They started Client Focus with no funding, no office, and no customers; all they had was the belief that connecting with people was the key to driving more insurance business. That belief has propelled Client Focus to become the industry leader in helping agents grow their business by focusing their efforts and connecting with their clients. With over two million appointments set for nearly six thousand agents, the Client Focus story proves that focusing on people is the key to success.

Businesses grow when the relationships with their customers are nurtured and maintained.  

Client Focus provides high-quality client relationship management services to insurance agencies. Our staff works as an extension of your team, keeping in contact and scheduling annual reviews with your clients.


Pivot Your Insurance Agency Towards Sustainable Growth Are you an insurance agent who feels that your agency is stuck? Is your team grinding new leads each month yet your agency never seems to grow? Client Focus has worked with thousands of agents over the past 15 years just like you. Our purpose is to help your insurance agency pivot onto a path to sustainable growth.

A Practical approach to building sustainable growth for your insurance agency

By Client Focus | January 05, 2017 | insurance agent success, Client Focus |
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Contact Info

Client Focus Corp
1017 S Gilbert Rd #211
Mesa AZ 85275-0928

Phone: 800.253.1362

Web: clientfocuscorp.com